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AIGA Business Breakfast Series
Project type
Brand Identity, Graphic Design, Art Direction, Direct Mail
Date
2022
Identity, Design and Art director for AIGA Breakfast series is to educate freelancers, in-house designers, and agencies about the business side of design. I was to choose 3 designers from the list of guest speakers of the event, design an invitation package including; RSVP cards, and information booklet. This project was intended to gain knowledge of working using multi-page pieces. My focus was alignment, balance, and readability. The mockup I used shows what the booklet would look like as well as, the other pieces created. Along with the palette I used fonts that would read as both elegant and attention grabbing.
